With the opening of the Regional German Information Centre in Dakar, Germany is stepping up its communication with the people of French-speaking Africa, who will be supplied with the latest information about Germany and its foreign policy via Twitter and Facebook from now on.
Foreign policy communication via Regional German Information Centres ...
The Regional German Information Centres provide up-to-date and fact-based information about Germany and its foreign policy for regions of the world that are important to German foreign policy. They also support German embassies and consulates in the region with communication materials that are tailored to the language, culture and debates on the ground. They thus also make a contribution to tackling disinformation and help to strengthen dialogue with the respective regions.
The Regional German Information Centres are distributed across various linguistic and cultural regions. Almost three million people have been following the four, now five, centres on social media to date.
... and on the basis of thematic focuses
The Regional German Information Centres focus on multipliers, decision-makers from the world of politics, business and think tanks as well as the media. The latest information on political and economic developments in Germany is made available to them. In addition to this, thematic focuses are set on a regular basis with a view to facilitating in-depth communication on issues that are particularly important to Germany and German foreign policy – including issues of climate change and equal opportunities, Russia’s war of aggression against Ukraine and its global impacts, as well as the promotion of a peaceful, multilateral and values-based global order.